SENA - Talkie

Overview:
RED YAK collaborated with SENA to launch the Talkie, a versatile Bluetooth communication device tailored for outdoor adventurers. Through dynamic still images and video, we highlighted how Talkie enhances group connectivity across a variety of outdoor activities, from hiking and mountain biking to kayaking.

Concept & Approach:
Our goal was to showcase Talkie in real outdoor settings, where its features truly shine. We crafted an adventure story centered on a group of young explorers traversing the scenic Teton Valley in Idaho. With a mix of drone shots, action cameras, and natural lighting, we captured the device’s functionality in realistic, relatable ways. Talkie’s flexibility was demonstrated through different mounts, including armbands for hiking, handlebar mounts for biking, and carabiners for kayaking, emphasizing its adaptability in any terrain.

Key Features Highlighted:

• Reliable Connectivity: Showcased Talkie’s Mesh Intercom as adventurers kept in contact across distances.

• Mounting Options: Featured various accessories to suit each activity, underscoring Talkie’s versatility.

• Waterproof Durability: Illustrated IPX7 waterproofing in kayaking scenes, reinforcing Talkie’s rugged build.